
Your family's judgment layer
Hobson sits above your calendars and coordinates what matters — nudges, carpools, conflict alerts, and family scheduling. Built for dual-income parents who juggle too much.

Less noise,
more presence
Everything you need to stay on top of family life, without another app demanding your attention.
Smart Nudges
AI-powered reminders from your calendar patterns. Overdue for a haircut? Date night missing? Hobson notices — and learns what matters to you over time.
Circles
Coordinate with your partner, family, or sports team parents. Share nudges, propose times, and see who's free — without sharing calendar details.
Talk to Hobson
Ask about your week, create events with your voice, or plan a date night with real restaurant suggestions — all in one chat.
Calendar Sync
Connects to Google Calendar, Apple Calendar, and ICS feeds. Forward emails to add events automatically.
Carpool Coordinator
Who's driving to soccer Tuesday? Hobson detects shared kids' activities across your circle and coordinates rides automatically. Track Carpool Karma to keep things fair.
Conflict Alerts
Hobson watches for scheduling conflicts and warns you before they happen. See what clashes at a glance — even across your circle.

The mental load is real. Hobson carries it.
Families juggle hundreds of invisible tasks — who booked the dentist, when was the last date night, is soccer registration open yet. Hobson reads your calendars, spots the gaps, and nudges you before things slip.
AI that reads your calendar patterns, not your messages
Opt-in only — no tracking, no ads, no data selling
Built by parents, for parents
What beta testers are saying
Real feedback from real families testing Hobson
“I didn't realize how many appointments I was letting slip until Hobson flagged them. Now I feel like I'm actually on top of things instead of always catching up.”
“The circle feature is what sold me. My wife and I can finally see the same nudges and coordinate without a dozen texts back and forth.”
“As a co-parent, staying aligned on schedules is everything. Hobson makes it effortless — one circle, shared nudges, no drama.”
Ready to take back your week?
Join families already using Hobson to stay coordinated. Download the beta and start getting nudges that matter.



Free forever. Seriously.
Start free with a 30-day trial. Then choose your plan — or cover your whole family for $4.99/month.
Free
30-day trial, then ads
- 30-day ad-free trial
- Unlimited nudges & AI
- Circles & carpool coordination
- Calendar sync & conflict alerts
- 1 active shared list
Ad-Free
Clean experience, just for you
- Everything in Free
- No ads — ever
- Unlimited shared lists
- $19.99/yr (save 17%)
Family
Cover your whole household
- Everything in Ad-Free
- Ad-free for up to 5 family members
- Family Weekly Recap
- Coming: kid tracker, mental load balance
- $44.99/yr (save 25%)
Frequently asked questions
Quick answers to the most common questions